All Work
Breeder Web & Puppy Application
Lake Blue Labradoodles
A breeder site that turns a decade of credibility into qualified puppy applications.
Overview
Lake Blue Labradoodles has bred authentic Australian Labradoodles and Cobberdogs in Raleigh since 2014, with ALCA board membership and health-tested lines. The site had to build enough trust for a family to commit to a years-long decision, then route them into an application.
Services
- Web Design
- Base44 Development
- Application Flow
- Content Strategy
The Challenge
Puppy buyers are emotional and wary in equal measure, and the market is full of sites with no verifiable credentials. Lake Blue needed to make certifications, testing, and family-raising practices visible without burying the puppies themselves.
The Solution
We paired warm gallery photography with concrete trust signals — ALCA board member, LLC since 2014, OFA tested parents, allergy-friendly lines — and kept the application as the primary conversion with a direct call or text as the backup. Available puppies and gallery pages keep returning visitors engaged.
Results
01
Credentials and testing surfaced next to the puppies, not hidden on a separate page
02
Puppy application as the primary path with call and text fallbacks
03
Gallery and availability pages built for repeat visits
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